Charged with the responsibility of creating all outdoor advertising for McDonald's in the greater Charleston area, we knew it couldn't be ordinary. By utilizing stacked, side-by-side and sequential units, we made sure McDonald's was top of mind for cool, summer drinks.
Stacked Straws Campaign: Silver Addy Award
Frozen Strawberry Lemonade: Obie Award Finalist; Silver Addy Award
Giant Big Mac: Obie Award Finalist